Yoga Studio Feature of the Month:
Mobile OM Yoga & Wellness
“Live Light. Travel Light. Be the Light.”
You can imagine how incredible it is to realize the concept of pop-up yoga can literally be taken on wheels. Shannon Somogyi, owner of Mobile Om Yoga & Wellness realized this, opening the first RV yoga studio in the country. Sitting down with her, Shannon shared her story with us and how this idea for a business connected back to deep within her roots.
It’s really cool to hear how someone’s upbringing can shape their destiny, bringing forth a career that’s truly meaningful to who they are as a person. Shannon Somogyi, Certified Yoga Therapist, C-IAYT by The International Association of Yoga Therapy (ERYT500, RCYT, YACEP), grew up traveling the country for most of her childhood. Her grandfather was a truck driver, and they would spend lots of time on the road together enjoying each other’s company and singing country songs, like Jolene by Dolly Parton, which became the name of her RV and mobile yoga studio.
Opening in 2017 for the Peace Love RVA yoga festival, “Jolene” was a hit, offering local retail products and services outside, with cool air-conditioned classes and workshops on the inside. Traveling next to a popular yoga festival, Shensara, Shannon couldn’t keep students away, filling her RV with up to 10 yogis at a time just yearning to experience this mobile yoga studio.
“THIS is a dream cOMe true! To build, from the ground up, my own idea, concept, and brand for such a unique business. I drive around offering small group yoga and yoga therapy classes, corporates, privates, kids and family yoga, senior and chair yoga, workshops/lectures, and professional development courses in mindfulness and yoga. Jolene attends various events and festivals, rolling out the canopy to sell retail goods that focus on locally made yoga and/or wellness items. By showcasing local business owners, it is my hope to prOMote all of the amazing talents we have around us! I also sell a few products from companies products that "give back" as well. The studio is available to anyone promoting their talents, as long as it involves some aspect of wellness. I have hit many "bumps" along the way and welcOMe you to follow us on our journey”
-Shannon Somogyi, Owner of Mobile Om Yoga & Wellness